Comparisons

How Picolink stacks up against the usual short‑link suspects.

Same branded‑link features. Different pricing philosophy. Pick a competitor below for the full feature‑by‑feature breakdown, real plan pricing, and an honest take on what they do better.

Starting price $9/mo Launch plan, billed monthly
Custom domains Unlimited Auto TLS on every plan
Cookies dropped 0 Cookieless analytics, no banner
Migration time ≈ 1 afternoon CSV in, CNAME out
5 contenders

Pick a comparison. Read it line by line.

Each page covers feature parity, pricing math at common team sizes, where the other product genuinely wins, and a migration plan if you decide to switch.

Most read 01 / 05
vs Bitly

Branded links, without the Bitly bill.

Picolink Launch ships the branded-link features teams actually pay Bitly Growth for. Unlimited custom domains, password protection, geo and device routing, and a year of retention — at a third of the price.

A third of the price of Bitly Growth ($9 vs $29) for a comparable feature set.
Unlimited custom domains instead of 0 (Core) or 1 (Growth).
Password-protected links and country/device routing included on every plan.
Picolink Launch $9/mo
Bitly Growth $29/mo
Read comparison
Open source 02 / 05
vs Dub

Everything teams use Dub for. A third of the price.

Picolink Launch ships unlimited custom domains, password protection, country and device routing, and 100K tracked clicks a month. Dub Pro stops at 10 domains, 1,000 new links, and 50K clicks — at nearly 3× the bill.

A third of the price for a feature-equivalent plan ($9 vs $25).
Unlimited custom domains instead of 10.
100K tracked events / month instead of 50K.
Picolink Launch $9/mo
Dub Pro $25/mo
Read comparison
Comparison 03 / 05
vs Rebrandly

Branded links, without the Rebrandly caps.

Picolink Launch ships unlimited custom domains, unlimited password protection, country and device routing, and 100K tracked clicks a month. Rebrandly Professional stops at 3 domains, 1,500 links, and 50 protected links — for over three times the bill.

Less than a third of the price of Rebrandly Professional ($9 vs $32) for a comparable feature set.
Unlimited custom domains instead of 2 (Essentials) or 3 (Professional).
Unlimited password-protected links instead of a 50 / month cap.
Picolink Launch $9/mo
Rebrandly Professional $32/mo
Read comparison
Closest match 04 / 05
vs Short.io

Everything you get on Short.io Pro. Half the price.

Picolink Launch ships unlimited custom domains, password protection, and the whole product for $9/mo. Short.io Pro is $18/mo, capped at 10 domains and a single seat.

Picolink's $9 Launch plan undercuts Short.io's $18 Pro plan by half.
Unlimited custom domains on every Picolink plan; Short.io caps Pro at 10 and Hobby at 7.
Unlimited seats on every Picolink plan; Short.io Pro is 1 seat, Team starts at $48/mo.
Picolink Launch $9/mo
Short.io Pro $18/mo
Read comparison
Comparison 05 / 05
vs TinyURL

Same price. A real branded-link platform.

Picolink Launch lines up with TinyURL Pro on price — and ships 40× the links, unlimited custom domains, password protection, country and device routing, and cookieless analytics. Monthly billing, no annual lock-in.

Same starting price as TinyURL Pro — without forcing annual billing.
40× the link allowance (10,000/mo vs 250/mo) at the same tier.
Unlimited custom domains instead of 3 — spin one up per campaign.
Picolink Launch $9/mo
TinyURL Pro $9.99/mo
Read comparison
Our methodology

How we keep these honest.

We compare at equivalent feature tier, not equivalent name. Where a competitor genuinely wins, we say so out loud. Prices are the public list price at time of writing, sourced from each vendor's pricing page.

01

Feature‑equivalent tier

We compare against the smallest tier of the other product that ships the features most teams actually need. Never the cheapest plan, never enterprise.

02

Public list pricing

Every dollar figure is the published price on the vendor's site at time of writing. We note annual‑only discounts and per‑seat math out loud.

03

Where they win

Each page calls out at least one thing the competitor does better than we do. Comparisons that don't admit ties aren't comparisons. They're marketing.

04

Updated quarterly

Pricing pages move. We re‑check every comparison every quarter; the "last reviewed" date sits at the bottom of each one.